This is not a traditional business but it is what Robert Kiyosaki, bestselling author of Rich Dad Poor Dad, calls the Business of the 21st Century.
Firstly, this business has been around for about 80 years and is legitimate in most countries and yet largely misunderstood to be a selling business which it is not (as you can see in Q2 above).
Secondly, most people are already doing "this business" (which is recommending and promoting things we like everyday) without realizing it and just not getting paid for it. By joining your introducer, you are choosing to partner with a company who pays you a residual income when you continue to recommend and promote "their products" the way you've been promoting and recommending movies, cafes, restaurants, clothing store, favorite health food and so on for free. Learn more about the products from your introducer and about this business model in Step 3 of the system.
Thirdly, Richard Bliss Brooke, a very successful leader and company owner in this business, said in his book, "The Four Year Career", that this business model "was MADE for residual income... it is in our DNA." and "It is simple math called geometric progressions, or compounding." Thus we are building up residual income that pays us every week or month long after we have done our "work" which is so different from working in a job where we don't get paid the moment we stopped working.
So what business is this? You probably heard it before and may even have an opinion about it because as mentioned, it is largely misunderstood or poorly understood. This business is known as network marketing which really means recommending and promoting the things we like which is our human nature to share good things with other people since we're young.
Additionally, the book, "The New Professionals" by James W. Robinson and Charles W. King (see Q.6 for more information), highlights network marketing as a legitimate profession, attracting doctors, lawyers, and other professionals seeking financial freedom and flexibility. It shares industry trends, success stories, and strategies, emphasizing professionalism, education, and ethics as key to success.
Globally, the industry generated around $168 billion in sales in 2023, with expectations to grow significantly in the coming years. The Asia/Pacific region holds the largest share of the market, followed by the Americas and Europe. Wellness products lead global sales, followed by cosmetics and household goods. The industry is projected to grow steadily, driven by demand in these key product categories and expanding global markets.
